Cleaning service searches are driven by trust and proximity. Customers are letting someone into their home or business, so reviews carry enormous weight. Our audit identifies which cleaning-specific keywords are missing from your replies and costing you potential customers.
Frequently asked questions
What keywords matter for cleaning services?
Service types (deep cleaning, move-out cleaning, office cleaning), trust signals (insured, background-checked), and frequency terms (weekly, bi-weekly).
How important are reviews for cleaning services?
Extremely. Trust is the #1 factor, and reviews are the #1 trust signal. A strong review profile can double your inbound leads.
Should I respond to every review?
Yes. It demonstrates reliability and professionalism — exactly what customers want from someone entering their space.